Since we started our company to help people better manage their events 10 years ago, email marketing has always been our best weapon when it comes to attendee acquisition.
With so much pop psychology and type analyses tests you can take either professionally or simply off the Internet, it can be easy to cast yourself into a certain “type” of person. For the record, I identify as a deep introvert and so find the very nature of today’s topic extremely difficult in real life. So it is time to take a look again at that necessary evil – networking. I suspect that I am not a crazily unique individual and therefore there are many out there who, just like me, fear networking like some sort of social interaction plague. What could be of better help for us, then, than a guide to the sort of questions we can ask to avoid coming across as socially awkward and generally making the whole networking experience a more positive one.
So you’re planning a tech workshop. Where do we begin? Unlike lectures where interactions are largely one-way, tech workshops strive to impart practical skills rather than to inspire and motivate action. Workshops also tend to work with a smaller group of participants due to its discussion and activity-heavy nature, where more attention has to be given to each attendee. Think of tech workshops as a crash course — they mostly range from half a day to two or three days, and you have the limited amount of time to equip your attendees with the basic understanding and technical skills you are presenting.
It shouldn’t come as a surprise to know that one of the chief concerns of people today regards the issue of privacy. As I write this, my browser window is feeding me with all I need to know about the email leaks of the 2016 US Democratic primaries. Together with all the other server hacks or data thefts you can recall, you can understand why privacy is such an important issue in this digital age.
Event marketing doesn’t just end with the event itself. Most of the time, post-event marketing plays a big part in capturing the attention of your audience as well. Since the event is over, who exactly is searching for information on the event, you ask? It could be news outlets looking to report on the event, potential attendees who missed the event, and attendees looking to reinforce what they learned at the event. Either way, these are all important target audiences that you don’t want to miss. Done well, a post-event blog post could increase news and media coverage on your event, and attract attendees to your next event, so it’s best not to overlook your post-event blog posts! Here are 5 tips for crafting your post-event report:
Take a walk around town and chances are within seconds you’ll see a giant poster or billboard emblazoned with the face of whichever beefcake or movie star is the flavor of the month.
The best team is not the one with the best people, but the best people that work well together. A team that works well together is more efficient, more productive, and more successful. They enjoy working together. However, this won’t happen by chance. Beside sharing common goals and being clear about each team member’s role in achieving the goals, the team need to be comfortable reaching out to or discuss with one another about either problems or successes. This is when corporate team building event ideas and corporate team building activities play an important role in facilitating a thriving work culture.
As I’ve alluded to many times before, and on the off chance you haven’t noticed it yet, it is the 21st century. And while most of the world still lives without the internet, you, the urban elite, are obviously reading this on the web and thus are a member of the digital age.