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How does one measure the success of an event? Given that each client has a unique project brief, with unique details and specific instructions, most people think that a successful event is quantified by the client’s happiness at the end of the day. However, those who have been in the industry for a while have a slightly different response. Generally, a successful event pushes the organizers outside their comfort zone, improves productivity and ultimately, strengthens cooperation. Behind it, all, the logistic, i.e. equipment, is responsible for making an event happen.

An agenda for the event can help you significantly in terms of planning and organizing. It’s a great way to know whether you have the required resources to conduct the entire event without any disruptions.

Aside from this, a comprehensive agenda may also include instructions as to what should be done if some aspect of the event goes wrong. This is perhaps a form of contingency planning which is vital for any event.

Not-for-profit organizations have a limited amount of funds. It makes event organizing a real challenge. One of the main attention getters, is a guest speaker, preferably one who will speak for free.

The primary source of funding for non-profit events is pro-bono services and sponsorship. There are a variety of free speaker resources for event organizers to approach. To find the right person for the job, organizers must look at their criteria and then send a “spellbinding” invitation to a few chosen candidates.