In 2015, 7.4% of global retail sales were transacted online which amounted to 1.55 trillion U.S dollars. This figure is estimated to grow to 14.6% in 2020 with exponential growth as the global digital economy grows.
SMEs thus need to be able to build a robust online financial platform in order to expand rapidly to grow their global footprint. Learn how to set up secure online retail and payment solutions, and how companies can structure their businesses to incorporate intangible assets in this workshop.
Workshop Highlights:
Setting up online retail solution to maximise global presence
Understand the different types of secured payment
Protecting intangible assets
Programme*
Time
Item
0900
Registration
0930
E-commerce Setup Solutions for the Global Market Speaker: Xinxin Zhang, Regional Sales Manager, Yonyou
End-to-end online retail solution and infrastructure
Choice of domain & type of retail platforms
Order management
Payment reconciliation
Unite operation platform for lifecycle ecommerce operation
Integrated payment solutions for cross-border transactions
1010
Global Payments Speaker: Ben Wong, Technical Pre-Sales(APAC), Adyen
Multiple channel for mode of payments
Web, mobile, SMS, call centre, interactive TV
Different preferred mode of payments for different markets
Flexible integration of payment API
Fraud prevention and management
Endless Aisle Experience
1040
Tea Break
1100
Digital Capital and Intangible Assets Speaker: Paul Adam, CEO, EverEdge
What are intangible assets?
Why intangible assets are the new measure of value and so important
How intangible assets drive increased growth and business value
How do intangible assets impact business plans as you internationalise?
How can you better manage and protect what you can't see
Is my business valued correctly, and how can intangible assets drive higher valuations than traditional accounting approaches
How does this affect valuation as businesses expand overseas?
Overview of funding available to support understanding your intangible assets
Sharing of several SME case studies
1140
Q&A
1200
End
Who Should Attend: Professionals, Managers, Executives and Technicians (PMET) of SMEs with interest to understand Financial Tools and how it can help in their internationalisation plans.
