iAdvisory Workshop: Financial Tools

In 2015, 7.4% of global retail sales were transacted online which amounted to 1.55 trillion U.S dollars. This figure is estimated to grow to 14.6% in 2020 with exponential growth as the global digital economy grows.

SMEs thus need to be able to build a robust online financial platform in order to expand rapidly to grow their global footprint. Learn how to set up secure online retail and payment solutions, and how companies can structure their businesses to incorporate intangible assets in this workshop.

Workshop Highlights: 

1. Setting up online retail solution to maximise global presence
2. Understand the different types of secured payment
3. Protecting intangible assets 

Programme*

Time	Item
0900	Registration
0930	E-commerce Setup Solutions for the Global Market ​​Speaker: Xinxin Zhang, Regional Sales Manager, Yonyou ​ End-to-end online retail solution and infrastructure Choice of domain & type of retail platforms Order management Payment reconciliation Unite operation platform for lifecycle ecommerce operation Integrated payment solutions for cross-border transactions
1010	Global Payments Speaker: Ben Wong, Technical Pre-Sales(APAC), Adyen   Multiple channel for mode of payments Web, mobile, SMS, call centre, interactive TV Different preferred mode of payments for different markets Flexible integration of payment API Fraud prevention and management Endless Aisle Experience
1040	Tea Break
1100	Digital Capital and Intangible Assets Speaker: Paul Adam, CEO, EverEdge   What are intangible assets? Why intangible assets are the new measure of value and so important How intangible assets drive increased growth and business value How do intangible assets impact business plans as you internationalise? How can you better manage and protect what you can't see Is my business valued correctly, and how can intangible assets drive higher valuations than traditional accounting approaches How does this affect valuation as businesses expand overseas? Overview of funding available to support understanding your intangible assets Sharing of several SME case studies
1140	Q&A
1200	End

Who Should Attend: 
Professionals, Managers, Executives and Technicians (PMET) of SMEs with interest to understand Financial Tools and how it can help in their internationalisation plans.