A 5-day programme specially designed for Singapore food manufacturers and food service players to develop their market entry strategies into Indonesia. The workshop will be held in both Singapore and Jakarta, Indonesia.
Why you should participate
Develop a market entry strategy for your products and services through this workshop
Gain insights of the F&B sector and feedback about your products and services in Indonesia through a combination of workshops with trainers from Orissa International and site visits to a food distributor, a food service player, supermarkets and a food logistics distributor in Indonesia.
Network with IE Singapore, SingCham and other Singapore companies operating in Indonesia
Benefit from government access and on-the-ground assistance and advice from IE Singapore’s overseas centre in Jakarta
Who should participate
CXOs, Business owners, Business development directors of Singapore food manufacturers and food service players with a keen interest to export to or set up operations in Indonesia
Programme Details
Date and location: 5-6 March 2015 and 10-12 March 2015
Venue: Singapore and Jakarta, Indonesia
Course Fees: S$1,875 (S$750 after PIC)
*Airfare and accommodation not included. Recommended flights and accommodation will be advised upon registration
Overview of Indonesia’s economy, demographics and political landscape
Opportunities in Indonesia
Short, Medium and Long term prospects for Indonesia
Consumption Centres in Indonesia, outside of Jakarta
2015 Global events and their impact on Indonesia’s economy
6 March (Fri)
9.30am–2pm
Singapore
Workshop conducted by Angeline Suparto Law Corporation on:
Overview on the types of business set-up for the retail sector
Franchising & Licensing in Indonesia
Legal considerations when appointing a distributor in Indonesia
Understanding IP and Trademark in Indonesia
Negotiating deals in Indonesia
10 March (Tue)
Full day
Jakarta
Workshops conducted by Orissa International and Frontier Strategy Group’s in-market FMCG expert on:
Developing an export strategy for Indonesia
Understanding Indonesia’s food sector
Branding and marketing for the Indonesian market
Understanding the climate for food manufacturing in Indonesia
Site Visits
Visit local supermarkets, Food Hall and Ranch Market, to understand the following from their store managers:
Consumer behaviour
In-store promotion strategies commonly adopted in Indonesia
How to get your products listed in Indonesian supermarkets
Visit to Isamaya Jaya (Indonesian food services company) to learn about the challenges of setting up in Indonesia, specifically in the areas of marketing and operations
11 March (Wed)
Full day
Jakarta
Workshop conducted by Orissa International on:
Market entry strategy for Indonesia on:
Trade regulations, customs and standards
Channel entry methods
Marketing collaterals, pricing and contract
Site Visits
Meeting with successful Singapore food company in Indonesia:
How to work successfully with your Indonesian partners and supplier
Understanding challenges as a foreign company in Indonesia
Visit a renowned Indonesian Food Distributor, PT Sukanda Jaya
Understand what food distributors are looking for in potential suppliers
Understand the best channel for their food product in Indonesia
Networking Dinner
Networking session with IE Singapore, SingCham and other Singapore companies operating in Indonesia
12 March (Thurs)
Full day
Jakarta
Workshops conducted by BDO & Mitra Adi Perkasa on:
Costs involved in doing business in Indonesia: Understanding Rental in, Corporate Taxes and Understanding HR Recruitment
Site Visit
Visit to Kamadjaja Logistics, a food logistics distribution facility
Understand food distribution from a logistics perspective in Indonesia
For more details on the trainers and the opportunities for food manufacturers and food services players, click here.
