iAdvisory Seminar: Grow your business in Southeast Asia with ecommerce

Thu, 2 Oct, 2014, 9:00 AM - 5:30 PM (GMT+8)
230 Victoria Street #10-00 Bugis Junction Office Tower Singapore

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Ecommerce in Southeast Asia (SEA) has seen phenomenal growth. Online retail sales in Indonesia, Malaysia, Thailand and The Philippines, grew at a CAGR of 31% to reach US$13 billion from 2005 to 2012. This is expected to grow as infrastructure development improves internet penetration in SEA.

We have invited a group of e-commerce experts in various aspect for this event:

1) Zalora Marketplace to share about advantages and ease of using platform as an e-commerce option in the region

2) Singtel Shopify to share with you about the ease of setting up your own e-commerce site

3) Singpost to share about how they make e-commerce easy to all merchants in the region

4) Verity Consulting to share about online brand and marketing strategy to make your businesses effective online

Join this seminar to understand the various considerations when developing an e-commerce strategy for your business in SEA.

[Event registration is full]



IE Singapore

230 Victoria Street #10-00 Bugis Junction Office Tower Singapore 188024

Litte Red Dot Seminar Room

Date: 2nd October 2014

TIme: 8.30am - 5.00pm

Fees: $40

Tentative Programme:







Opening Address

Lee Yee Fung

Group Director, Lifestyle Business

IE Singapore


Consumer E-Commerce Trends & Opportunities in SEA



Sharing by Zalora Marketplace

Daniele Perotti

Regional Director

Zachary Chew

Head, Singapore

Zalora Marketplace


Networking Teabreak


Setting your own e-commerce site

Yeap Mei Yi

Business Development Manager

Singtel Shopify


Making e-commerce easy for SMEs

Sangeetha Ranganath

VP e-commerce Solutions



Networking Lunchbreak


E-Commerce for international expansion

Dr Sandy Chong

Principal Consultant

Verity Consulting




Winning the online customers

Dr Sandy Chong

Principal Consultant

Verity Consulting




About the trainer:

Dr Sandy Chong is an accomplished researcher and a leading consultant with over 16 years of experience in Electronic Commerce and International Marketing.

One of the first PhD holders in Asia-Pacific to specialise in e-Commerce, Dr. Chong has been conducting related research projects and lectures in US, Europe and Asia-Pacific since 1999.  Her studies examine the success factors of online businesses, and has been invited to speak at international conferences and organisations such as Yahoo!, Sun Microsystems, and American Express Inc. She trains and advises organisations across private & public sectors on international growth strategies, strategic market intelligence, global marketing communication, e-Business strategies, e-Commerce adoption success, e-Branding, and corporate social responsibility. Her latest projects in Australia, Japan, Singapore, Switzerland and USA help organisations to level the playing field using online strategies. Her publications can be found in information systems, marketing, supply management, global business management and public policy journals.

iAdvisory Seminar: Grow your business in Southeast Asia with ecommerce

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