iAdvisory Seminar: Doing business in China with E-commerce

Chinese users spend 99% of their mobile time on apps, compared to 80% in all other markets surveyed.                                      - “Mobile’s Hierarchy of Needs”, comScore 

The Great Firewall of China has given birth to its own e-commerce giants, Alibaba and Jing Dong, and its own unique e-commerce ecosystem. By 2021, Chinese marketplaces will generate over S$800bn in e-commerce sales. Join us to hear local and Chinese companies share their solutions and experience in navigating China’s e-commerce ecosystem and achieving success.
 
Programme*

Time	Item
9.00 am	Registration
9.30 am	China’s digital economy and consumer trend Speaker: Mr Adam Jarczyk, Director, Asia Pacific Research, Frontier Strategy Group •       Understanding China’s digital economy •       China’s digital strategy •       Rise of start-ups and sharing economy •       Digital influence on consumer journey
10.00 am	Managing B2B & B2C e-commerce in China Speaker: Ms Xinxin Zhang, Business Development Manager, Yonyou •       How to do cross-border e-commerce in China •       Understanding B2B & B2C cross-border e-commerce in China
10.45 am	Networking Tea break
11.15 am	China e-marketplace landscape and practical guide Speaker: Ms Elaine Wong, Head of Overseas Business Development, BFM International •       Understanding various e-marketplaces in China •       Network aggregator to enter China’s e-marketplaces •       Fulfilment and Logistic •       Digital Marketing
11.35 am	Company sharing: Thriving with e-commerce in China Speaker: Mr Chong Ka Wee, CEO, Kino Biotech Pte Ltd & Co-Founder of Kinohimitsu
12.00 pm	Q&A
12.30 pm	End

Who Should Attend: 
CXOs, CIOs, Business Owners of SMEs and key decision makers with interest in the e-commerce landscape in China.