Exporting your business through e-commerce

Fri, 8 Mar, 2013, 2:00 PM - 5:30 PM (GMT+8)
230 Victoria Street #10-00 Bugis Junction Office Towers Singapore 188024 Singapore

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Exporting your business through e-commerce

Looking to export your business? Let e-commerce show you how you can make use of the online platform to export your products and services effectively.

Hear directly from industry experts and learn the processes and technologies necessary to effectively utilise e-commerce.

Date: 8 March, 2013, Friday

Time: 2pm - 545pm

Venue: 230 Victoria Street #10-00 Bugis Junction Office Tower, The Little Red Dot

Fee: S$20 per pax




Meet your buyers online

Ms Gladys Han, Head, Digital Marketing, Purple Click Media

  •   Why you should be   online: Changing online landscape, search trends and consumer online   behaviour
  •   What are the tools   available: In depth explanation on search engine marketing to fully leverage   on your existing website
  •   How you can do it:   Tips on optimizing with a focus on targeting regionally to help your business   go abroad


How can you start your business analytics journey?

Ms Carolyn Poon, Principal Consultant, Business Analytics   Translational Centre (BATC)

  •   What is business   analytics (BA) and how can BA help businesses make better decisions and   engage customers


Tea Break


Getting started with e-commerce

Mr Jonathan Pang, Business Development Director, Maven Lab

  •   Why people are buying   online and the benefits of tapping into e-commerce
  •   Understanding the   options available when planning your e-commerce strategy and roadmap
  •   Elements of a   successfu and manageablel eCommerce system





*Programme is subjected to changes without prior notice


About the speakers


Ms Gladys Han -Purple Click Media

Gladys currently heads the Digital Marketing Team at PurpleClick Media. In this role, she is primarily responsible for the business acquisition of Enterprise accounts for PurpleClick Media. In the course of her work, she has to build strong client relationship, engage in client discussions to evaluate their online marketing requirements and propose sound recommendations. With her knowledge in Search Marketing and what makes large organizations tick, Gladys works closely with the PurpleClick Care Team to propose defining service experience and develop proposals that MNCs and government organizations can relate to.


Ms Carolyn Poon - BATC

Carolyn is the Principal Consultant at BATC. She has held various regional management roles in strategy, customer relationship management and product management in MNCs and consulting. She is well versed and familiar with the challenges faced by companies in driving profitability amidst rising costs, and how to prepare businesses to tackle these challenges.


Mr Jonathan Pang - Maven Lab

Jonathan Pang is a Business Development Director at Maven Lab. Jonathan has a Computer Engineering background and 8 years of experience in digital sales and marketing. Having provided consulting for organisations both large and small, his clients trust his expertise to provide real solutions to leverage on the web and mobile to take their business to the next level in this dynamically changing landscape.

* Please note that only credit card payment is accepted for registration.

Exporting your business through e-commerce

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