iAdvisory Workshop: Digital & Social Media Marketing in Overseas Markets

Tue, 31 May, 2016, 9:00 AM - 1:00 PM (GMT+8)
IE Singapore's Office - Little Red Dot Seminar Room 230 Victoria Street Singapore, level 10, Bugis Junction Office Tower
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Learn from experts on how to use social media and digital marketing to research about overseas customers and deploy tactical marketing plans. The workshop will share practical tips, case studies and best practices in using Facebook and other digital tools in managing your overseas marketing strategy. 

You will also have a chance to seek experts’ professional advice via advisory clinics on one-to-one basis on your specific social media marketing plans. Please note that seats are limited and pre-registration will be on a first-come-first served basis.

Programme
TimeAgenda
8:30amRegistration
9.00am - 9:10amIntroduction by IE Singapore
9:10 – 9:40amUnderstanding Digital Marketing for internationalisation
Mr Eu Gene Ang, Lead Trainer, Asia, Econsultancy/ClickAcademy Asia
9:40 – 10:10amTrends and Insights on Social Media Marketing in the Region
Mr Derick Ng, CEO & Founder, Clickr Media
10:10 – 10:30amNetworking tea break
10:30 – 11:00amDeveloping an effective Social Media Marketing Campaign for internationalisation
Mr Ashwin Seshadri, Southeast Asia Account Manager, Facebook
11:15am – 1:15pmOne-to-One Advisory Clinics (Complimentary)
 
1.15pmEnd of program

Details of one-to-one Advisory
  • Complimentary 15-min slot per company to speak to each expert
  • Pre-event registration required and is on a first come first served basis 
  • Experts:
    • Facebook -  #1 social media platform offering marketing solutions for SMEs in global markets.
    • ClickAcademy Asia - A leading practitioners’ digital marketing academy specializing in digital marketing training covering all spectrum of the new media marketing.
    • iRiver Asia - A communications services group with regional presence, specializing in digital content and marketing services.
       

iAdvisory Workshop: Digital & Social Media Marketing in Overseas Markets

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