Metaverse events are already here – challenging event planners to take their event strategy to the next level. The chance to be part of immersive experiences, brought about by the metaverse, is also raising the expectations of event stakeholders.
The advent of metaverse events also signals that event marketers need to level up. With this new environment, there are multiple ways to connect with the audience and drive successful event marketing strategies.
But that’s not all. Metaverse
events are also set to bring new challenges and opportunities for events sponsors. And to make the most of this, event planners need to be ready.
In our latest editorial piece, we explain how the metaverse will impact event marketing and sponsorships. Based on the third episode of Event Exchange in which we were joined by Michelle Nicole McNabb, Founder & Director of Emenee Marketing N Events, this piece also highlights other aspects
of metaverse events such as the risks involved, managing stakeholders’ expectations and the future of these events to name a few.
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How the Metaverse Will Impact Event Marketing and Sponsorships
The metaverse is a trending topic on the internet now. Its impact can already be felt in the events world. But how will it impact event marketing and sponsorships? Read this blog post to know.
AWS Features GEVME for Delivering Real-Time Content Via Low-Code Virtual Event Platform to 60,000 Event Participants
Read the full piece about how we powered the Singapore FinTech Festival, from using
AI to match attendees with sponsors and exhibitors, to empowering exhibitors with tools to run their own marketing campaigns and gain audience insights during the event.
How to Get Four
Months’ Worth of Content From One Event
Mark Huber, Head of Brand & Product Marketing and Justin Simon, Senior Content Marketing Manager at Metadata, discuss several ways to tap into the content goldmine that is your event. In this podcast, they provide actionable tips on how pre-recorded sessions can give you a head start with your content, a five-part repurposing framework and much more. Listen on Metadata
We are hiring! Join us if you want to become a part of a vibrant and fast-moving technology company that's on a mission to disrupt the events industry with its innovative and cutting-edge ways of organizing digital and hybrid events. Click here to see all openings ⟶
Until next week,
For more insights into the digital and hybrid events industry please stay tuned for our next edition, same time next week.