From gamers to multi-billion dollar companies, the word ‘metaverse’ is making its way through everyone’s mind and conversation. Many believe that this new ‘immersive world’ is set to redefine how we work, socialise and participate in various activities.
But does that also mean that the metaverse will change what we know about events and how we will attend them in the near future?
In our latest editorial piece, we explore how the metaverse will impact the event industry and how engagement, as we know it today, may transcend our expectations. We also dig deep
into how the metaverse will transform the three main elements of events: engagement, networking and community building.
Tell us how you think the metaverse will change the event industry by replying to this email. Do you think the availability of AR/VR headsets will have an impact on how you would engage in this new 3D virtual space?
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Featured
How the Metaverse Will Change the Event Industry?
In our latest editorial piece, we explore how the metaverse will impact the event industry and how engagement, as we know it today, may transcend our expectations. We also dig deep into how the metaverse will transform the three main elements of events: engagement, networking and community building.
The Event Industry Is at the Threshold of a New Age During a session at the PCMA Convening Leaders 2022, Rafat Ali, founder and CEO of Skift, discusses how the event industry is at the dawn of a new age and why it’s important for this industry to build better technology.
Swag and Swagger: What’s the Value of NFTs for Events?
NFTs, or “non-fungible tokens,” act as proof of ownership for digital assets, but are they really a state-of-the-art solution for event ticketing and swag bags? Read on
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Until next week,
For more insights into the digital and hybrid events industry please stay tuned for our next edition, same time next week.
